Generation Alpha, born between 2010 and 2025, is growing up in a world completely immersed in technology, connectivity, and globalization. As digital natives, they are familiar with smartphones, tablets, and social media from a young age, shaping their perception of the world and their place in it.
This generation is known for their digital literacy and creativity. They are intuitive when it comes to technology and can easily navigate a digital environment. But they are not just technologically skilled; they also exhibit remarkable openness and inclusivity. This is partly influenced by growing up in diverse family structures and an increasingly connected world.
Generation Alpha is acutely aware of the challenges the world faces, such as climate change, social inequality, and political polarization. This awareness encourages them to think critically and be actively involved in societal issues. They are determined to contribute to positive changes and strive for a fairer, more sustainable, and inclusive society.
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